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Date(s) - 24/04/2020
10:30 am - 11:30 am


Join us for another FREE Online AFP Ottawa professional development session to take place on Friday, April 24th (10:30 am – 11:30 am): Charitable Giving in a Pandemic, presented by Kimberley Blease, Blakely Inc.


Date: Friday, April 24th, 2020
Time: 10:30 a.m. – 11:30 a.m.
Location: Online – link to webinar will be sent prior to event
Cost: FREE to AFP Ottawa members & future members

Register Today!


Session Description:


Charitable Giving in a Pandemic

In these uncertain times, it is vital we keep on fundraising, but how do you respond in this crisis now and in the future? The decisions you make today could have a huge impact on your ability to thrive short-term and your long-term goals. We know you want to be there for your causes, and we want to be alongside you to help you get there.

Blakely is working with numerous charities right now to help them find their way through this crisis. That’s why we have put together this 1-hour webinar to help you keep your fundraising going and share our phased approach to emergency, contingency and (eventually) recovery planning, our learning and our experience to date and how to get the channel mix right. We will also share key connections with donors, why telling the right stories is key, and how to tailor the strategy to make it work for you.


In this webinar, you will learn:

∙ 3 steps to help your fundraising planning to guide you from crisis to opportunity
∙ How to create key messages and find your case for support in the crisis
∙ Ways to get your board and leadership on board
∙ How to explore what you should stop, start and continue in your fundraising
∙ The key areas of focus in all things digital and how to get ready to grow your digital impact in the future
∙ Why emergency appeals really matter now
∙ Ways to create new channel mixes
∙ A strategic approach to getting you ready for recovery


About our speaker: Kimberley Blease 

When it comes to building high-value donor relationships, Kimberley’s energy, enthusiasm and original thinking is unparalleled. With over 30 years of experience in both the corporate and not-for-profit sectors, Kimberley is a fundraiser and marketer who believes in building high value donor programs from the ground up. She helps not for profit organizations raise the bar on the experience their donors receive and inspiring donors to do more in the process and raise more money by building real relationships with donors. In her role as EVP at Blakely Inc. she brings vision and proven strategy to the clients she works with and to the teams she leads. Kimberley challenges her fundraising colleagues to think and act differently to achieve more

Register Today!





About Blakely Inc.:

At Blakely you’ll find passionate partners who are fundraisers first. With over 25 years’ experience integrating marketing and fundraising, we can work with you as a true extension of your team to ensure your campaigns and messaging are relevant and executed in a timely fashion during this crisis, throughout contingency planning and into recovery and the future.

Whatever your needs, our goal is to support you in understanding your donor needs and help you align messages that will make a difference in your retention of donors through the crisis and into recovery.

We’re the right-hand women (and men) you’ve been longing for!


** AFP Ottawa is grateful to Blakely Inc. for making available 2 more upcoming BONUS SESSIONS for registration!  **